Review: Everything You Need To Know About Blvck Genesis NFT | Road Map Review: Everything You Need To Know About Blvck Genesis NFT | Road Map


The project is led by Blvck Paris, global lifestyle fashion brand founded in 2017 by French designer, Julian O’hayon, endorsed and supported by an engaged community with millions of social media followers and customers worldwide. Blvck is known for its ‘All Black’ clothing, accessories and digital goods. From visual content to merchandise, Blvck strives to pioneer an aspirational lifestyle pursuing quality and design. In 2021, the brand opened stores worldwide in Tokyo, Miami, Taipei, Taichung, Hong Kong and Macau and collaborated with tech giant, CASETiFY. In the NFT space, Blvck previously introduced three NFT drops on MakersPlace and held an event on Decentraland. 


Every owner of a Blvck Genesis NFT gains member access to a world of exclusive merch, benefits, airdrops & more.


Date: Q2 2022
  • Major NFT projects collaborations by Blvcking out avatars
  • Partnerships with WEB2 brands with a claim to limited edition physical products to be paired with their avatars for rare Blvck Genesis NFT holders.
  • Launch of the first Blvckverse event in one of the Blvck stores


Date: Q3 2022
  • Web3 implementation on Holders will be able to connect their wallet to unlock Blvck Alpha Membership.
  • Holders of Blvck Alpha Membership will get discounts on & in-store, limited edition physical products and fashion collaborations as well as regular airdrops.
  • First access to WL spots for identified high-potential collections, AMA’s with well-known entrepreneurs, founders & artists of the NFT Space and also from reputable Web2 brands.


Date: 2023
  • Land acquisition in the Web3 Space, launch of Blvck’s first digital store
  • Hiring and teaming up with experts and utilizing the work of in-house developers, 3D artists, creating our own Metaverse, but in Blvck.
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